CW+

Raising Awareness of Alcohol Consumption

Drinking alone at home may indicate a deeper struggle with alcohol dependency and stress.
Family enjoying exercise together in nature, promoting healthier choices and quality time outdoors.
Learning about alcohol units helps make mindful, informed decisions about drinking at home.

Supporting Alcohol Harm Reduction

We partnered with CW+ at Chelsea and Westminster NHS Foundation Trust and West Middlesex University Hospital to create animated videos highlighting the risks of alcohol overconsumption. Targeting both patients and specialist staff, the animations support open conversations and informed choices in clinical settings.

Developed with clinicians and the public health team, the content aligns with the Trust’s alcohol harm reduction strategy and addresses key findings from Public Health England on the need for increased community awareness.

Dedicated healthcare workers united to support public health and encourage responsible alcohol consumption.

Driving Positive Behaviour Change

We developed NHS-approved animations for patients and specialist staff to support alcohol harm reduction. Shown in outpatient areas and clinical settings, the content encourages moderation, open conversations, and access to support—contributing to the NHS’s public health goals and the national #Stoptober awareness campaign

Reducing alcohol improves sleep, energy, concentration, mood, and overall physical and mental health.
Healthy habits create a balance between physical activity and long-term well-being through small changes.
Practical advice to drink less and feel better—easy daily changes make a big difference.

Staff Animation