UCL: The Bartlett Energy Institute
Smart Energy and the Built Environment
Challenge
UCL have created a new MSc course, designed to enable students to gain the skills to be at the forefront of the smart energy revolution and to lead the transformation to a sustainable global energy system.
Our challenge was to create an animation that explained the key concepts and components of the course, supporting its launch to undergraduate and graduate students.
Solution
Working with the key academics at UCL to create a script and concept for the animation, we determined that the approach should be character led. It was important that the animation had a human connection with the audience and that it was seen as not just a practical and interesting course that would be useful for career development, but also inspiring individuals to want to work on some of the biggest challenges for people and the planet.
