Baby and Me Service
Baby and Me is a service provided by a collaboration between Barnardo’s Cymru and Newport City Council. They offer vital support and guidance during and after pregnancy when safeguarding concerns are related to the baby. This work is a crucial lifeline for families, providing support when a baby is likely to be removed from care at birth and outlining positive steps that can be taken to ensure a baby remains with its family. Barnardo’s came to us to create an animation outlining the resources available within this service and examples of how they have previously helped families in these situations.
We developed an illustration style using a light colour pallet, brush strokes and simple backgrounds to keep the audiences’ focused on the narration and main characters highlighted in this animation.
We hope this project successfully highlights the important work this collaboration is doing for families and parents affected by this issue.