To create a high impact campaign for TV and Digital Display Advertising we brought a group of tree-dwelling characters to life for solicitors Eric Robinson to explain their free legal advice service ‘Ask Eric’ – which offers people 15 minutes of free legal advice to point them in the right direction on their legal issues.
We constructed a 2 minute whiteboard animation to explain an overview of the key topics and opinions in the EU Referendum Debate. Enabling a viewer to cut through the dizzying array of content to a distilled summary.
A series of impactful short animations that highlight important topical issues in a fresh and memorable way for a youth audience.
The Royal Pharmaceutical Society wanted to improve their engagement with students and recent graduates who were in the final stages of becoming qualified to practice Pharmacists.
In particular to emphasis the values that RPS offers it members: such as discounts on key literature, mentoring, events, CPD and for a small investment.
The content of the video needed to articulate the values of an RPS membership but in an style that would be engaging to a young audience.
We designed a character animation and background scenes utilising the new vivid RPS brand colours.
The animation was based upon the genre of platform games to emphasise the challenges faced by students on their journey to becoming a qualified pharmacists and the role of the Royal Pharmaceutical Society in helping them overcome obstacles and avoid pitfalls.
Working with Calcot Manor we created this animation to educate new hotel staff about the golden rules of great hospitality, encouraging best practice. It’s designed to ensure a consistent 5 star experience for all guests. — Calcot Manor Hotel & Spa features 35 individually-designed rooms set in 220 acres of beautiful Cotswolds meadowland.
Amey came to us with a simple challenge. To create an engaging explainer animation for their Standard Operating Model in a way that’s appealing and memorable. Amey tenders for multiple large-scale projects and needed a way to demonstrate their operating model to potential customers and partners.
We collaborated with the Amey teams across marketing, customer service and business development to unpick the existing problem and developed a solution to communicating their SOM with an engaging explainer animation.
YPO is the global platform for chief executives to engage, learn and grow. This Whiteboard style animation style helps there partners structure and organise the idea YPO event using E-CODE.
Motability wanted to create an animated infographic to explain their scheme offering using animation.
The animation utilises the motability colour palette to create a rich and engaging animation. The use of photography for different vehicle models adds a realism to the piece. We created a short animation demonstrating the options available.
This content will play on the motability website to ensure users have a better sense of what is offered through the motability scheme.
A client wanted to raise awareness for climate change, so we have created a 2D animation that shows the effects of deforestation.
The animation uses 2D frame-by-frame techniques to create a ‘hand-drawn’ feel. We combined this with sound effects of a lively forest that fades out to silence when the deer enters the destroyed environment.
The camera pans across the landscape to portray the extent at how vast the deforestation problem is.
The use of the vivid greenery at the start of the scene, contrasting with the dark, black and grey tones at the end achieves an emotive response that the audience empathises with.
Our talented illustrators sketched up the creature design for the deer and also created the finalised paintings.
The background was sketched up by hand, framing the shot which shows the comparison between the vivid, colourful forest to the dark, burnt-down land. As a result we feel this really projects our environment awareness message.
After that, the scenes were drawn frame-by-frame to create this stunning 2D animation.
Working with Westland Horticulture we took on a specific scientific brief. This was to create a sales aide and sales training piece to articulate the scientific strengths of the SafeLawn product while demonstrating the superior quality of the Westland lawn seed product in the marketplace.
The gardening gloves are on. With every brand and campaign we work on, we like to get to the essence of the product, the audience/customer and the key points that need communicating in simple terms. An animated explainer that blends art and science to inform and engage both internal sales teams and external suppliers created a great solution.
Westland SafeLawn appeals to households that love their lawn but are put off using chemicals due to safety concerns for children and pets. The product is an organic fertiliser with added lawn seed, made with only natural ingredients so is a clear choice for certain households. We continue to monitor engagement levels and track feedback from sales teams on the effectiveness of the animation explainer.
