More work for Smith Institute
The Smith Institute approached us to help convey their complex offering across one of their key capabilities – Mathematical Optimisation.
Smith Institute
Conference Welcome Video
Challenge
We were tasked to support the Smith Institute marketing team headed by Holly Gurr and the CEO, Dr. Heather Tewksbury. They wanted to share the values, mission and wider vision for the company using film and demonstrate how they drive greater value for the client partners they work with.
Filming
We filmed Heather sharing the core values and purpose of the business in a relaxed and authentic way using 2 cameras to capture different shots. We also used animated infographics to support the key messages of the business.
