London Kidney Network

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London Kidney Network

An animation to support those affected by Kidney Disease

Challenge

The London Kidney Network came to us for help creating an animation that supports people who have end stage kidney disease to make the best decisions for them about the type of treatment they receive and what their priorities are around having this medical care.

Solution

The focal theme for this animation was support, whether from family members, friends or from medical teams; the intention is that those who are affected are given the means and opportunity to vocalise how their life can be made as comfortable as possible. The animation follows the journey of a patient being guided through his medical journey, being given the opportunity to discuss his wishes and the best steps to take in order to retain his quality of life. The animation highlights that the support network around him is what makes it all possible.

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Landscape Decisions Film

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UK Research & Innovation (UKRI)

Landscape Decisions Film

This project was funded by UKRI and involved many research led projects across the United Kingdom. Our task has been to document some of the incredible work undertaken with a series of films and an overview animation 

An overview of the project can be seen below. and more detail can be found here 

Individually and as a society we make lots of complex decisions about how we use landscapes.

We need to make sure the decisions we make are the best possible.

Understanding will lead to more sustainable ways of using the land, support biodiversity, benefit our economy and our livelihoods, and the health and well-being of individuals and society as a whole, now and in the future.

By bringing together multidisciplinary research projects and working with policy makers and land management partners. Our projects will start to offer better ways of making complicated choices about how we use our precious land.

 

Connecting disadvantaged young people with the landscape through arts

 

Dr Candice Satchwell – NW England

The health and well-being benefits of being in the outdoors are well-documented, but children and young people who would benefit most are often those who face barriers to access and acceptance.

Currently the views of disadvantaged groups, and particularly young people, are often disregarded in decision-making about land-use and landscape. In this project she worked with diverse artists and groups of children and young people in three areas of NW England, to collect and convey disadvantaged young people’s perspectives on landscapes local to them.

 

Decommissioning – Energy landscapes, heritage & community

 

Dr Benjamin Anderson – England

This Project aims to establish a new role for local communities in decommissioning large industrial facilities.This Project aims to establish a new role for local communities in decommissioning large industrial facilities.

As the UK aims to achieve a zero-carbon economy, one impact will be
to transform of much of the UK’s 20th century energy infrastructure – a change comparable to the end of coal mining.

Decommissioning the Twentieth Century, and its sister project, Planning Creativity will examine how techniques and knowledge from the Arts and Humanities can inform more genuine community involvement in what happens to sites in which many have invested much of their lives.

 

Landscapes of the mind. The importance of the arts in environmental research

 

Dr Anna Hicks – Edinburgh, Scotland

How does the landscape change over time and what does that mean to, and for, us? Our view of the landscape, and the actions we take to use and value it, are steered by a complex mix of factors. Increasingly, decision-makers are gathering around issues about the Earth, our environment and the nexus with society, “Do we want fracking or wind farms in this place?”; “Should a mine be opened or closed?”; “Should we bury our waste here?”; “Are we doing enough about climate change?” Addressing these complex questions requires a holistic approach to both understanding the problem and the actions we take to solve it. Decision-making requires an evidence base, but this has to be greater than the sum of its parts, requiring knowledge across seemingly disparate aspects of science and society.

 

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Syngenta Agcelerators

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Syngenta

Agcelerators Campaign

Campaign Overview

Working with our long standing client Syngenta we co-created the concept of the Agcelerators. People are at the heart of innovation and we wanted an approach that focussed on the stories of individuals and the impact they can make, in part as an antidote to a surplus of product and service communications in the sector.

We have helped to create a global campaign to showcase the agricultural pioneers shaping a sustainable future, fostering resilience, and helping nourish people, and the planet. ​

We designed the branding and have created the first of several phases of film and digital content in 2023. 

In addition to creative content we have also produced a suite of template assets that can be localised in each region. Including PowerPoint templates, posters, digital banners and video templates

Meet the Agcelerators

South Africa

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Conce – Mpumalanga

Her father came from the villages of Limpopo, in a very rural, lively home where they grew their own maize and took care of their own livestock and reared cattle. Growing up this sparked Conce passion to help support farmers to be successful.

Portugal

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Carmo – Lisbon area

Her agronomy roots started early, even before she was born. Her mother’s family have a strong history of being growers from her grandparents side,

Carmo is a Biocontrols portfolio lead, visiting growers in the field to check the impact of sustainable, environmentally friendly solutions. 

Spain

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Alejandro – Madrid

Growing up in a family of farmers in Argentina he used to spend summers planting or harvesting corn and wheat or caring for cattle. 

Spain has become very important in the world of Ag Tech and it makes it a really exciting place to work. I can be at the heart of innovation, supporting growers.

Germany

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Sebastian – Near Cologne

Sebastian is a sustainability project manager in Germany, Austria and Switzerland. Working on a project called Living Grow, a global initiative that studies soil health and biodiversity

Kenya

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Felistars – Nakura National Park

Felistars grew up in a small town in Kitale, in the western part of Kenya. Her parents planted maize and vegetable in a small farm and she helped her mother to harvest the vegetables from the kitchen garden. She works as a business and digital development lead,  bringing innovations to life that support farmers to increase yield

United Kingdom

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Sam – Lincolnshire

Sam grew up in a family of farmers and has harnessed his love of agronomy with a passion to technology and innovation. As a Digital Ag lead he is responsible for helping farmers to transition to new more sustainable approaches that also help to improve their yields. 

Branding & Design

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Irrawaddy Dolphins

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Irrawaddy Dolphin Appeal

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Background

Fauna & Flora approached us to help them with their appeal for a critically endangered species. The Irrawaddy River Dolphins numbers have plummeted 50% in the past 20 years. Only 72 remain in the Irrawaddy River, Myanmar.

Very little usable footage of the dolphins and the local communities exists, and with challenges surrounding the opportunities to film and capture the necessary shots it was determined that animation would be the most effective route to creating a compelling film to support fundraising activities.

Approach

The local fisherman have a symbiotic relationship with the dolphins that had enabled both to thrive for generations. We used this story as the framework for the animation to show the story arc from the past, the the present where pollution and damaging modern fishing techniques are driving the dolphins to extinction. The story paints a picture of a future with support and one without. 

The story is brought to life with the wonderful narration of Stephen Fry, a friend to Fauna & Flora, and an active supporter of near extinct species through his work including the Last Chance To See series which featured the now extinct Yangtze River Dolphin. 

Creatively we chose an illustration style that would bring to life the watery world of the river and the local accents of Myanmar. This was then brought to life with 2D and frame-by-frame to create natural motion. The animation was then pulled together with a custom soundscape based on local sounds and instruments. 

If you would like to support the appeal and help save the Irrawaddy Dolphin you can find more information here 

 

Illustration of a dead dolphin in the foreground with illegal electro fishers in a boat in the background
An underwater view of a fishing boat. Fish swim in front of the boat in the foreground
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Illumina EDNA with SGS

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EDNA SGS Lisbon

SGS are working with illumina on ground breaking science

Context

Nextseq 2000 is a software designed to be a reliable sequencing partner. Through advanced sampling techniques and extraction procedures, the system allows the user to extract deeper insights about biodiversities and insects, providing them with information that becomes crucial for their protection and for crops.

This film was created with testing and inspection company, SGS, to showcase their customer success story and to highlight the benefits and uses of this system.

Filming

We planned and executed a complex film shoot in Lisbon to showcase the Nextseq 2000 software and its uses and benefits.  The shoot required a number of head to camera interviews as well as B Roll of the lab and SGS employees. We took two cine cameras to intertwine two perspectives into the edit.

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International Child Health Group

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International Child Health Group

Refugee Week

Challenge

showcasing community-led art projects involving refugee, migrant and asylum-seeking children and families sharing reflections on their dreams, as a means of denouncing anti-migrant racism, hostile rhetoric and policy and building solidarity among health professionals, VCSE groups, and the public to resist and challenge such harmful and unjust policy.

Solution

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St Marylebone Parish Church: Changing Lives

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St Marylebone Parish Church

900th Anniversary Film

Challenge We were asked to create a short film telling the stories of 900 years of St Marylebone's history in a visually interesting, arresting and entertaining way. Enable people to understand that the story of the parish church and the area are interwoven. Highlight the gospel imperative of housing the homeless, feeding the poor, and looking after the sick. Signposting some of the areas most prominent characters such as Charles Dickens, Admiral Nelson and Florence Nightingale.

Solution

In order to ensure that the story and visual imagery was accurate we worked extensively with writers, researchers, architectural plans, paintings and reference imagery. 

Trying to condense 900 years into approximately 4 minutes was a substantial challenge but through the use of clever transitions and camera positioning we were able to move swiftly through time without leaving the viewer confused or disconnected from the overarching narrative. Our team of illustrators crafted a realistic world that was complemented by custom sound design to ensure that whether you are watching the video online or in the church you can be transported into the world of St Marylebone

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St Andrews Healthcare

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St Andrews Healthcare

Mental Wellbeing

Challenge

St Andrews came to us to help them achieve there goals. There vision is to have a society in which everyone living with mental health need is heard, valued, and has hope for their future.

By 2028 they aim to be a local, regional, national and international leader in helping people with complex mental health need transform their lives.

Solution

Kintsugi (金継ぎ, “golden joinery”), is the Japanese art of repairing broken pottery by mending the areas of breakage with powdered gold. It treats breakage and repair as part of the history of an object, rather than something to disguise. This felt like the perfect metaphor to use in our project with St Andrew’s Healthcare to help define the “hope” that their incredible support provides to many people

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Childnet

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Childnet Internet Safety-Screen time

Interviewing children on internet safety

Context

Childnet is a UK-based charity who empower children, young people, and those who support them in their online lives, and its mission is to work with others to make the internet a great and safe place for children and young people. 

The key requirement was to capture the opinions, thoughts and advice from young people to inform parents and carers about screen time and internet safety through the eyes of children. 

Filming

As the young people were not actors, capturing their authentic responses was crucial. We went to great lengths to ensure they felt comfortable and relaxed in the environment and with the cameras rolling. There is always a balance to not seeking perfection when filming with young children so on occassion if the answer they were providing was really good but there was background noise from the typical running of a school we decided it was better to keep the freshness of the original answer and accept the normal ambient school sounds. As the room provided was a dance studio we created a background set to make it feel less corporate and more in keeping with the subject matter. 

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Syngenta-Women In Science

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Women In Science

Showcasing the women scientists at the cutting edge of Research and Development

Context

The February 11 observance of the UN International Day of Women and Girls in Science aims to promote the empowerment and encouragement of women and girls in the field of science. By challenging gender stereotypes, this day recognizes the crucial role of women and girls in achieving the goals set by the 2030 Agenda for Sustainable Development. Additionally, it honors the accomplishments of women scientists, including those leading the charge in combating the COVID-19 pandemic. Syngenta asked us to film the day in the life of one of their women scientists as she brings her daughter to work. A recent study found that 68% of women working science were inspired by a role model and this film was part of a wider project by Syngenta to engage young girls in science 

Filming

The filming was extensively planned in advance and took place in several different venues which can be logistically challenging. We broke the cliche of never work with children and animals and both were a delight, stealing the show!

Filming on the day was complex with strong winds challenging the efficacy of the drone shots and a wide variety of sound environments making the capture of clean audio a complex process.  

The desired outcome was to create a mix between fly-on-the-wall filming with staged interview sections, ensuring that throughout the film has a natural and uplifting tone. 

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